Ever heard the terms “UX” and “UI” in regards to website and app design? Most use the terms interchangeably, but there’s a big difference – and both can have a big impact on your business. Learn the difference between the two and how you can harness both to delight your customers.
Your UI is killing my UX
Unless you live under a rock (or maybe in a commune), you’ve probably heard that Apple just released iOS7. Annnd if you’ve already installed it, you’ve certainly noticed it looks more like a 3 year old’s toy than a modern OS. What you may not realize is that the hideous paint job of iOS7 is actually overshadowing what is a major improvement in user experience. So we thought this would be a good time to explain the difference between UX and UI design.