Spartanburg Academic Movement
Rebranding | Print | Web | Advertising
The College Hub of Spartanburg County was started with the specific goal of increasing college degree attainment among county residents but their mission soon expanded to promote academic achievement across the board, cradle to career. SLANT was tasked with shaping a new identity for the organization that would better align with these new goals. Our solution was a complete rethinking of the organization’s name and message: The Spartanburg Academic Movement. The supporting brand, visual identity, website, and advertising campaigns enabled them to garner attention, helping them spread their message of academic achievement.
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